Creative Direction & Photography

A selection of work showcasing my photography and creative direction. Some published, some pitched.

TEN|SPACE is a real estate/full-service architecture firm in downtown Stockton, CA. The developers formerly known as The Cort Group. Needed a complete brand overhaul with all the trimmings: new name, new identity, new messaging, etc. I helped lead the creative direction of the project (info architecture, site flow), shot all of the property photos, and wrote website copy. http://tenspacedev.com

Results: The new look coincided with the company’s announcement of a master plan to rehab and renovate 15 blocks of downtown Stockton. Thanks in part to the company’s fresh brand identity, the plan was met with much media coverage, overwhelming public support and, as of Feb. 2016, official approval from Stockton’s City Council.

Lifeblood is a Portland-based skateboard company. Friend and team rider Frank Faria came to Stockton to film part of his upcoming video part. I tagged along and shot a few photos, resulting in this ad/T-shirt concept.

Results: People loved the T-shirt mockup, but the collaboration never went to production. C’est la vie!

Role
Photographer, creative direction
For
TEN|SPACE, Lifeblood Skateboards
Date
2014 – 2015